How do you decide your next move? Here’s what’s next for me.

How do you decide your next move? When I left Emphasys a few years ago, I knew I was making a jump into the WordPress ecosystem full time, and I was unsure of what that would look like. Thankfully my friend Karim, CEO of Crowd Favorite, welcomed me into his company and the next year and a half were too busy to spend much time thinking about what it meant to be working full time with WordPress.…

Why is marketing so hard?

The Problem isn’t Quality I spend a lot of time with companies that have built amazing products, or that run incredible service offerings. The problem they have is rarely the quality of their work. Instead, the core issue they face is getting attention.…

Why is marketing so hard?

The Problem isn’t Quality I spend a lot of time with companies that have built amazing products, or that run incredible service offerings. The problem they have is rarely the quality of their work. Instead, the core issue they face is getting attention.…

Drive, Chip & Putt at the Masters in Augusta

Drive, Chip & Putt 2017 Qualifying included 27,757 girls and boys registered at 255 local sites across the United States in 2016. The competitors must first finish top 3 in their respective girls and boys age divisions at the local competition level.  …

Accidental Advocate for the Underdog

Occasionally, I find myself getting all riled up about some kind of public issue. Usually it has to do with inequality or defense of a perceived underdog. Two years ago, I went to bat against our school district because they were throwing children’s lunches away after the student had gone through the line, gotten a tray, and discovered there wasn’t money on their account.…

A single trick to win more customers without doing more work

Three things prospects care about For service companies, when prospects are evaluating you, there are three things they all care about. Do you understand the core problem? When you get on that first phone call or have the first meeting to talk about the business, one of the most important things you likely are already doing is making sure a prospect knows that you’re listening.…

No comments on your posts? Don’t make these 4 mistakes.

Do you have tons of posts without any comments on them? When I was first getting started with this blog, I would go for days (and sometimes weeks) without a comment. Then I would head to popular blogs and see posts that had 150 comments.…

Lies that stop us from breaking into WordPress

Tomorrow I’ll be speaking at the Digital Commerce Summit – put on by Rainmaker Digital, the folks that created the Rainmaker Platform that hosts this site. My talk is titled, “Breaking into WordPress.” Have you thought about breaking into WordPress? When I set out to create this talk, I knew that my focus was going to be to challenge the most common lies I hear every day as I talk with entrepreneurs, startups and large businesses.…

Selling Event Tickets with WooCommerce & Memberships

If you want to sell event tickets with WooCommerce – inside a membership site – here’s your tutorial. Selling Event Tickets with WooCommerce One of the things I hear about a lot from people who are already running a membership site is how to monetize events.…

Learning to leverage insecurity

Can we talk about insecurity for a second? What’s the secret to your success? When I was speaking at the Double Your Freelancing Conference, I had lunch and dinner with several great freelancers. One of them, over the course of the meal, asked what my secret to success was.…

User generated content in WordPress membership sites

How do you support user generated content in a membership site? How do you create a facility for user generated content that only members can create? That was the question that came to me this past week from a reader of the blog.…

The Top WordPress Membership Plugins of 2016

The Top WordPress Membership Plugins in 2016 Last year I looked at a ton of different membership plugins to pick the best one of 2015.  Thirty plugins was a lot to review. The good news – many of them didn’t change all that much, so I didn’t need to write 30 more posts.…

Styling MailChimp forms (without pulling your hair out)

Everyone loves MailChimp If you’ve been working on WordPress sites for any amount of time, and you’ve helped a client get an email list set up, then you’ve likely worked with MailChimp. It’s not only a powerful solution, but it also starts off free.…

The future of eLearning

Let me start with a really big caveat: I love all the eLearning solutions that are out there. I am just wrapping up a new course (“My Rainmaker Secrets”) on the Rainmaker platform. I’m also working on a long comparison post of Teachery, the New Kajabi platform, JigSawBox, Teachable, Zippy Courses (the hosted model), and more.…